Question 1

What is a user list?

Accepted Answer

A list is a group of users. It is static, which means it will not change automatically, unlike a segment. Lists are used to send campaigns. Consider a list of users who made many purchases a year ago and aren't active anymore. You can find such users in the User list and add them to a list. You can then create and send a campaign to them.

Ways to create a list in ShopAgain:

Manual: You can manually add users to a list by selecting users and adding them to a list you want to add.

Popups: You can also use popups to add users to a list. When users submit their data in a popup, they will be added to the list configured in the popup.

Question 2

Why are the links (URLs) in my WhatsApp messages sometimes not clickable?

Accepted Answer

By default, URLs sent in templated WhatsApp messages only become clickable when the person who received the message responds to the message or adds the sender to their contacts. This is a security measure for spam control, implemented by WhatsApp.

Once a mobile user has responded to your message or added your number to their contacts list, the links in your messages will become clickable for them.

Customers with an Official Business Account on WhatsApp are not subject to this limitation

Question 3

How to set up product recommendation widgets on your store

Accepted Answer

In the ShopAgain app, go to Settings > Widgets expand widgets on the left sidebar and click on the page where you would like to add widgets.

Widget settigs

Enable the widget of your choice and click on save.

If you encounter this popup, your store uses a theme 2.0 based template on that page, follow the steps below to proceed.

theme 2.0

Instructions for shopify theme version 2.0 (31 Aug 2021)

For widget to appear on a page, the ShopAgain widgets block needs to be added via the Shopify theme editor. The following steps will help you guide through the process.

Click on the Customise theme option under the Themes section of your store.

open theme in the store

Select the page where you would like to add widgets using the page selection option on top.

Page selection

On the sidebar, click on "Add block" wherever you would like the widgets to appear

Add block

and search for "shopagain widgets", Click on "ShopAgain Widgets" from the list to add the block to the page.

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Question 4

How to send email or SMS campaigns to a specific segment

Accepted Answer

In this article, we will learn how to send email or SMS campaigns to a specific segment. To select the particular segment for a campaign, go to the Target Users within the campaign. Visit our YouTube channel to watch the video click here

Click on the Lists or Segments

Select the segment you want to send the campaign to

Your campaign is ready to send to this specific segment.

Question 5

How to use variables/merge tags in the email template (detailed)

Accepted Answer

This article will guide you on using ShopAgain’s merge tags and variables to personalize your marketing messages and provide a customized experience for your users. Variable or Merge Tags are a bit of code that we can add to a subject line, an email template, or an SMS to personalize customer information by pulling content from their records in an automated email program. Visit our YouTube channel to watch the video click here

These are the template variables available in email for your use. To use enclose them in double braces, e.g. {{FirstName}}

Available Variables/Merge Tags for Email Templates on ShopAgain

User Information

FirstName: First name of the user
LastName: Last name of the user
UserCity: City of the user

Email Interactivity

UnsubscribeLink: Adds an unsubscribe link with the text "Unsubscribe" to the template.
CampaignUnsubscribeLink: Adds an unsubscribe link to unsubscribe from campaign with the text "Opt out of this campaign" to the template.
CampaignUnsubscribeUrl: URL to unsubscribe user from the campaign
SubscribeLink: A link that can be added to a button to confirm email subscription.

Specializ

Question 6

Understanding Campaigns and Automations

Accepted Answer

ShopAgain provides a powerful platform for engaging with your audience through two primary methods: Campaigns and Automations. This guide will elaborate on each, helping you discern their unique advantages and purposes.

Campaigns

Campaigns are pre-planned communications sent to a specific audience. They're proactive messages initiated by you, not automatically based on user behavior.

Features of Campaigns:

Scheduled Delivery: Define when your audience receives the message, perfect for newsletters, product launches, and announcements.
Targeted Audience: Direct your campaign to specific user groups or your entire contact list.
Channels:

Email: Ideal for detailed messages.
SMS: Best for quick updates.
WhatsApp: For real-time engagement.

Automations

Automations are communications set into motion by specific user actions or events. Once set up, they run automatically when predefined conditions are met.

Features of Automations:

Event-Driven: Messages are sent in response to specific user actions, such as account creation, making a purchase, or cart abandonment.
Personalized Touch: Content is tailored based on user actions, ensuring it's relevant and timely.
Channels:

Email: Suitable for detailed follow-ups or reminders.
SMS: For urgent updates or confirmations.
WhatsApp: To offer instant support or alerts.

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