Articles on: Campaign and Automation

How to create a single touch SMS campaign

How to Create a Single Touch SMS Campaign on ShopAgain

In this guide, you'll learn the basics of single touch SMS campaigns, what they are, and how to set them up using ShopAgain.

What is an SMS Campaign?

An SMS campaign is a one-time message sent to a predetermined group of contacts. It's similar to newsletters, sale announcements, or promotional sends. You can either send these campaigns immediately or schedule them for a later time.

Building a New SMS Campaign

ShopAgain's user-friendly interface makes campaign creation a breeze. To start:

1. Getting Started

- URL:

2. Enter Campaign Name

Provide a unique name for your campaign.

Enter Campaign Name

3. Choose Campaign Type

- Select Single Touch for a one-time message.
- Alternatively, you can choose Multi-touch to send multiple messages.

Selecting Single Touch

4. Select Messaging Channel

- Opt for SMS as your messaging channel.

Select SMS Channel

5. Draft Your Message

Compose the content for your SMS. If your message contains links, ensure you enable the option to automatically shorten links. Also, to allow recipients to opt-out, select Add "STOP" to opt-out.

SMS Content

6. Preview and Test

- Click on the option to send a text message preview.

Click on this button for Preview

- A pop-up will appear. Enter a mobile number (with country code) to receive a test message.

Clicking on Send button

- Click on the Send button.

7. Select Target Audience

- Click NEXT.
- Choose the group of contacts you want to reach with this campaign.

Selecting Target Audience

- Click NEXT.

Clicking Next Button

8. Set Delivery Preferences

- Scheduling: Decide on the delivery type. Choose between Scheduled Delivery (set a specific date and time for the campaign to be sent out) or action-based delivery (triggered by specific actions or events).

Selecting Campaign Delivery Time

9. Save and Launch

- Click the SAVE button.
- Once your campaign details are finalized, click on the Launch button to send out your campaign.

Save and Launching Campaign

Updated on: 26/09/2023

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