Articles on: Getting Started

Getting Started With ShopAgain - First Steps

Getting started with ShopAgain

Welcome to ShopAgain! We’re so excited to have you here. As you start using our platform, you will notice that we have made it easy to automate several parts of running a successful retention program. This guide will help you set up your account and get familiar with the platform.

Please email us at if you need any. Our customer support responds within minutes.

1. Connect your Shopify or WooCommerce store:

Sign up for an account at and follow the instructions to connect your store. If you have a Shopify store, you can also install ShopAgain by visiting Once you install the store, we begin to sync the data. It can take 10 minutes to a few hours to sync, depending on the data.

You can manage multiple stores on ShopAgain. Add another store by clicking on the profile icon on the top right. You can easily switch between various stores.

Easily manage multiple stores

2. Invite new members to your team

You can invite as many team members as you want. There is no limit on team size. Go to Settings > Team to invite new members to your team.

3. Grow your subscriber count using popups

You can pick up a design from the library and customize it to your liking. It takes less than five minutes to start collecting email and SMS subscribers.

4. Explore your customer data

We have made it super easy to explore customers using segments. ShopAgain comes with 10+ pre-built segments to make life easier for you. You can create new segments and lists of users to run campaigns. Learn more about customer segments here.

You can also use popups and forms to add users to a list. It can be useful if you want to run a free giveaway campaign or something similar. Learn more about lists here.

5. Launch your Email and SMS campaigns

Once you are ready with an idea for a campaign, you can design an email template from scratch or customize one from the template library. If you are starting a new email program, we recommend you send emails to users active in the last year so that you start slow and build some trust.

We recommend you use your domain to send emails. We can authenticate and help you set up your domain so that emails are sent from authenticated domains. This helps in getting good open rates and engagement on your emails. Reach out to our support team to help you with this.

Read more about campaigns.

6. Launch Action based campaigns or Automation

Action based campaigns are triggered on user actions like cart abandonment, product purchase or when a user subscribes to your marketing emails. You can use these actions as triggers for automation. We recommend that every store should at least have these campaigns:

Welcome series - When a user subscribes to your email or sms, you should send them 2-4 emails or sms to educate them about your store and products. A welcome discount is helpful to encourage them to place their first order.
Abandoned cart reminders - When customers leave a cart after adding their details, this campaign nudges them to complete their purchase.
Shipping notification SMS - When you fulfill an order, you can send an SMS confirmation with the order status link.
Review Reminders - This campaign is sent after 7 days of order fulfillment to request them to leave a review.
Cross sell recommendations - This campaign can be after 14 days of order fulfillment to make a second purchase with product recommendations.

7. Help videos

We also have a series of small videos inside the app that we recommend you to watch

Updated on: 09/02/2023

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